In a digital world, don't underestimate the power of local broadcasts. Everyone is looking for their 15 minutes of fame, so why not use it...
The Power of Authenticity in Marketing: Building Genuine Connections That Last
In a world inundated with marketing messages vying for attention, authenticity emerges as the cornerstone of successful consumer-brand relationships. It's not just a buzzword; it's...
How to Choose the Best Platform for Your Brand
Joining The Social Media WorldWe get it. Taking your business from the real world to the social media world is overwhelming at first. There are...
The Psychology of Influencer Marketing
Have you ever participated in something just because your friend was? Or bought something because it looked good on somebody else? This phenomenon is known...
The Impact of “Super Bowl” Advertising
Ah, Super Bowl Sunday, the culmination of an American tradition. Grown men tackling each other to the ground, it’s precisely the activity that keeps the...
Geofencing vs. Polygonning – A Beginners Guide
With millions of people on mobile devices, what if there was a way to target people in a certain location at a specific time? Not...